Dec

22

Your hard-side should have all the essentials and then some

landing

When your ice shelter’s on wheels, there’s no need to pack light, right? Why get a hard-side shack if you can’t have it all? For the angler with room enough for all the essentials and then some, here’s a check-list of must-haves for your ice house: Continue reading

Dec

23

Put Your Christmas-Card Cash To Good Use — Get What You Really Wanted

christmas-cash

Santa didn’t get your list? Spouse didn’t get your hints? If you didn’t find what you really wanted under the tree, make the most of your Christmas-card cash and gift cards and add to your ice-fishing arsenal with a new StrikeMaster auger or MarCum digital fish-finder. Continue reading

Oct

28

Match Best In Class Performance With Your Fishing Style

marcum-landing

Every Marcum has the attributes and proprietary technology that make it best-in-class. At any price-point, high to low, you can be confident that no matter which Marcum you choose, it’ll be the very pinnacle of engineering and workmanship available for the money. Continue reading