Nov
4
VMC® Tungsten Tubby Jigs and Tungsten Mongo Jigs are available now in six new Ultra Glow color patterns – Glow Fire Tiger, Glow Hot Perch, Glow Purpledescent, Glow Parrot, Glow Tiger and Glow Yellow Perch. Ultra Glow technology enables the jigs to hold a glow-charge for as long as 15 minutes. Continue reading
Nov
2
When you’re dedicated to helping ice anglers pursue their passion for catching fish through the ice, you go to the edge to find new ways to keep them warm, safe and comfortable – so they can spend less time thinking about what they’re wearing, and more time focused on catching fish. Continue reading
Oct
26
You’ve got water to cover. Lots of icy cold hard stuff. Shorter days mean you don’t have time to mess around. You need an auger you can depend on. Drill hard and fast. Get the job done, now. Get the line in the hole. Fish on. Continue reading
Oct
19
While everyone else is sitting on their couches flicking from one sports game to the next, you’re there, on the ice – with an entire lake to yourself – scoring one fish after another. Continue reading
Oct
12
When it’s time to put into protective custody a bait that’s considered “armed and dangerous” as a Rapala® Jigging Rap®, you’ll need a lure box that will prevent such an infamous walleye snatcher from busting out of lock-up. Continue reading
Sep
28
When ice anglers requested a lighter, more mobile battery-powered auger, StrikeMaster® delivered with the new Lithium 24v, a tough “little brother” to its legendary 40v auger. Continue reading
Jan
27
One of Kurt Walbeck’s most unexpected walleye landings last winter relied on a bait he was not surprised in the least would get bites – a Rippin’ Rap®. Continue reading
Jan
22
For tasks both big and small, the right tools make ice fishing much easier and enjoyable. Before hitting the ice this season, make room in your bucket or sled for the following Rapala® tools. Continue reading
Jan
15
When cold-front walleyes aren’t found deep, target shallower flats with the Rapala® Slab Rap® and VMC® Rattling Spoons. And feel free to try offbeat tactics to elicit strikes. That’s what the In-Depth Outdoors TV crew did last week to put ‘eyes on the ice on Lake of the Woods. Continue reading
Jan
7
The Rapala® Ice Force® Crew hit the ice to put products to the test, chase multi species of fish, and share highlights to enjoy. Continue reading