Oct
17
Compact, lightweight and long-lasting, MarCum®’s new Lithium Shuttle can extend a sonar unit’s continuous run time as much as 40 hours. Designed to power MarCum’s new M-Series units and LX-6s and LX-7 digital sonar systems, it includes a 12-volt, 12-amp hour Lithium ION polymer battery. Continue reading
Mar
21
When it comes to your ice fishing tackle, water giveth and water taketh away. As much time as your baits spend submerged in the winter, once the ice goes out, your jigs and spoons shouldn’t come anywhere close to water. Continue reading
Mar
21
Before you pull out the boat and put away the Polaris® this spring, follow these simple preventative measures to prolong your sled’s life span. Continue reading
Jan
12
Despite the late date, early-ice conditions prevail through much of the Ice Belt, so take the safety precautions you practiced last December – sleep late, travel light and carry the right Rapala tools. Continue reading
Jan
12
Not only will Polaris® power get you on the ice in winter, it will also run the extra-curricular electronics in your ice house. Continue reading
Dec
22
What great timing — it’s almost cold enough to ice fish and you’ve got Christmas-card cash burning a hole in your pocket! Parlay that yuletide good fortune into success on the ice with the addition of one or more of the following ICE FORCE® tools to your winter-fishing arsenal. Continue reading
Dec
21
Rejoice ice anglers, your old standbys are available in new colors! Jigging Rap®s now come in more natural looks and Rippin’ Rap®s sport UV colors previously available only in the smaller Ultra Light line. Continue reading
Dec
2
Of the five tungsten ice jigs VMC®’s unveiling this summer, one especially has ICE FORCE® pro James Holst wishing for winter — the Tungsten Fly Jig. Continue reading
Dec
2
When fish show interest but they’re biting funny, ease your troubles with new trebles. Switch out your hooks with VMC Glow Resin Trebles and start converting lookers to biters. Continue reading
Nov
24
Americans have gone wireless everywhere else, why not on the ice? The new MarCum® Wireless Remote Camera Panner makes it easier than ever for ice aficionados to survey the situation below the ice for a smarter, more effective approach to landing winter Walleye, Pike and Panfish. Continue reading